Completion of the certificate program “Practical Marketing”
The Faculty of Business and Law has completed the long-term certificate program “Practical Marketing” developed by the faculty of the Department of Economics, Management and Administration.
More than 20 applicants from various specialties have successfully completed the training and will receive certificates confirming their competencies in marketing.
The program lasted two years and included mastering relevant disciplines:
“Design Thinking in Business” (lecturer: Doctor of Economics Yulia Ushkarenko);
“Marketing in social networks” (lecturer Dr. Solovyov A.I.);
“Creative Marketing” (lecturer of PhD in Economics Chmut A.V.);
“Personality Marketing” (lecturer of the PhD in Economics N.O. Advokatova);
“Communications in Marketing: Creative Structures” (Lecturer: Candidate of Economic Sciences A.V. Chmut);
“Sales Management” (lecturer - Candidate of Economic Sciences A.V. Chmut).
During the training, participants not only gained theoretical knowledge but also mastered practical skills that will help them effectively solve modern business problems. The students learned how to develop marketing strategies, work with brands on social media, use design thinking to create innovative products, and build a personal brand.
Particular attention was paid to the development of creativity, strategic thinking and the ability to build effective business communications. The knowledge gained will help the program participants become competitive specialists in the labor market, adapt to the current challenges of the marketing industry and achieve high professional results.
We sincerely congratulate all the graduates of the certificate program and wish them successful application of the acquired knowledge in their future careers!
